With hundreds of new business concepts being started each year, it is extremely difficult to help keep tabs on the finest ideas. Listed here is an of two new companies and how they’ve fared in their first many months of franchising.
The Counter – Number, this isnt just another fast food hamburger joint. Besides helping burgers, The Counter has as much in common with your local McDonalds or Wendys whilst the World Cup has to complete with your childs weekend football game. First opened in Santa Monica in 2003, this modern update to the basic pizza joint serves its burgers with any mix of 10 cheeses, 26 toppings, and 17 sauces. Therefore, just do it and get that Danish Bleu Cheese Burger topped with dried cranberries and a soy glaze you always wanted.
Because 2003, The Counter has brought the kind of press that many companies can just only dream about. After being stated together of the top 20 burgers in the state by GQ, the ultimate goal of endorsers, The Oprah Winfrey Show, named it the Best Burger in the USA. (An aside on the power of the O-nod, income jumped from $44,000/mo to $245,000/mo following the certification)
With all of this achievement, The Counter did the sole logical alternative and began offering franchises in early 2006 with a franchise fee and a few months royalty.
So just how is it going? The business has inked arrangements for 60 restaurants in California alone. Next up is expansion in to Florida, Ny, Arizona and Nevada followed closely by the rest of the nation. With long range predictions of only 400 to 600 models, The Counter is well on its way to franchising recognition.
EQUIPRO – If Santa Monica and The Counter just seem too modern and hip, this light equipment repair business from Wisconsin definitely won’t. EQUIPRO, a subsidiary of Wacker Corporation began providing repair company to the light construction equipment business in 2003. At the same time that the light equipment market keeps growing at nearly 10 % each year, many significant equipment dealers have been cutting back on service support. In response to these trends, EQUIPRO started to build out its system of service facilities.
EQUIPRO targets providing support for these manufacturers: ICS, MI-T-M, MK Diamond, Sullair, and Wacker. The franchises are also full-service dealers for Honda, Briggs & Stratton, Robin/Subaru, Wacker and Kohler machines.
For every operation, a Metro Service Specialist is hired by the company (MSS). The MSS can be an staff of EQUIPRO, Inc. Employed with respect to the franchisee to develop service sales and become a liaison for EQUIPROs OEM partners in the neighborhood market. The obligations of the MSS include effectively calling on company practices and jobsites, equipment and rental dealers, in addition to national accounts to advertise alternatives for equipment repair and parts. Furthermore, EQUIPRO provides professional training on business operations and technical details both in the class room and on-site.
Franchising since June 2005, new franchisees can expect to get between $145,000 and $350,000. EQUIPRO has opened 12 service centers and plans on starting 33 items by the end of 2006 and 150 within the next seven years.
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